How it works

A guided sequence, from purchase to professional conversation.

Nothing is scheduled, taught, or coached. You purchase the assessment, work through it in a guided sequence, and keep everything you complete.

  1. 1. Choose Base or Comprehensive

    Both are one-time payments. Base is $99, Comprehensive is $149, and access to what you purchase does not expire.

  2. 2. Create or access a private account

    You create your account, or sign in to an existing one, before payment. Your assessment is attached to that account.

  3. 3. Complete secure checkout

    Payment is processed securely by Stripe. You acknowledge the governing terms before checkout begins.

  4. 4. Enter your private dashboard

    Your purchased documents appear immediately in your private dashboard.

  5. 5. Work through the guided sequence

    Documents are grouped into milestones and released in order. Each one assumes you have read the one before it.

  6. 6. Save your account-level progress

    Your dashboard records which documents you have completed, so you can stop and pick the sequence back up later.

  7. 7. Download and complete the fillable materials

    The Owner Readiness Snapshot™ and the review documents are fillable PDFs you complete privately, on your own device.

  8. 8. Save and retain your completed files

    Your answers stay in the files you save. They are not stored by SellerPreparation.com as answer data.

  9. 9. Revisit the dashboard whenever you need it

    Your entitled documents remain available for re-download and review at any time.

  10. 10. Bring the materials into future conversations

    If you choose, share your completed materials with your own attorney, accountant, or M&A professional.

If a professional referred you here

A first step before the next conversation.

An attorney, accountant, broker, or M&A professional may suggest SellerPreparation.com when an owner would benefit from completing foundational reflection before their next conversation. Arriving with your expectations, questions, and concerns already organized makes that conversation more productive.

  • The assessment supports your professional; it does not replace their expertise.
  • You remain in control of every completed file.
  • Your answers, documents, and progress are not automatically transmitted to anyone.
  • A referring professional does not automatically receive your private information.
  • The educational content is independent of any arrangement between professionals.
  • No professional is guaranteed to review or act upon your materials.

Further reading: Preparing for Better Professional Conversations.

Ready to see where you stand? Review what the assessment explores.

Explore the Assessment